Stanbic Bank Ghana — Digital Transformation2018–2020

A national bank went digital. Fifty thousand customers followed.

Stanbic Bank Ghana hero
· Introduction

One year inside the GoDigi agenda.

Stanbic Bank Ghana set out to digitise how a nation banks. Marcel worked inside the agenda for over a year: designing software people actually use, streamlining internal processes, engineering a customer notification service, and carrying the story to the public through campaigns, events and an identity staff could rally behind.

· Results

Adoption, measured in millions.

The work shipped as fifteen digital products and traveled through every branch in the country. Two international awards followed. The numbers below are from this single engagement.

$200M+New revenue
$400K+Cost savings
50K+New customers
15Products shipped
2Intl. awards